Music is powerful. It sets the mood for an event before it starts. The tune that plays while you wait for your telephone call to be transferred is strategically picked to keep you calm before talking to a representative. A single song at a wedding can get everyone jumping to their feet. And at a sporting event, a song can ignite everyone clapping together in unison.
For your next speech, consider leveraging the power of music to elevate your presentation.
1. Playlist to listen to before an event
Certain songs get you pumped up. They stop you from playing the to-do list in your mind and help you focus on the present. It can get you into a specific mood. I suggest having a playlist ready before you go to any large speaking event. Baseball players do this all the time. They have “walk-up” music. When they hear a certain song, it gets them in the right headspace to bring their A-game.
2. Music as people enter a space
Before your event starts, have music playing to set the mood. I normally play some type of easy jazz. That way the first few people coming in aren’t walking into a silent room. You want people to feel comfortable enough to turn and start talking to a neighbor without the fear that everything they say will be heard. As a presenter, you want the room to already be buzzing with energy when you start your speech. Music can help you do that.
3. Music during breaks and transitions
I also recommend playing music during breaks or at the end of your talk. It helps keep the energy going throughout the entire event. People feel freer to socialize or chat with friends if there is some sound in the background. As a presenter, you are providing a space for people to feel comfortable enough to let their guard down and learn. Creating an environment where people can chat and mingle with neighbors will elevate their overall impression of an event.
I suggest using music as a tool before, during, and after your presentation.
Bri McWhorter is the Founder and CEO of Activate to Captivate.